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& nbsp; & nbsp; & nbsp; on the upcoming World Cup, 32 national soccer team will be the highest honor in the world's first motion fighting. While another World Cup has hit the final stage - two major sporting goods giant Adidas and Nike is in the final fight. More popular than the Olympics as a global television audience attention tournament, the World Cup opening ceremony on June 9, the two giants chips added to the highest regard, Nike and Adidas, who is regarded as a World Cup soccer field sports king touchstone. & nbsp; & nbsp; & nbsp; Adidas has been leading the field in football for many years, has been a FIFA sponsor, and is headquartered in Bavaria, Germany, occupy the home advantage in the World Cup in Germany. In 64 games, more than one billion viewers will see Adidas clover logo appears in the game with the ball, referee uniforms, on the sidelines of volunteers coat and billboards. Adidas also won the ABC and ESPN sports station advertising rights during the competition in the United States, effectively ruled out the Nike ad in which two television broadcast. & nbsp; & nbsp; & nbsp; Nike is its strategy to counter the usual stars. By sponsoring Michael? Jordan, Nike became the world's first brand of basketball. Now, the company hopes to sponsor Brazilian star Ronaldinho and Brazil, can make it become king football field. Nike sponsored a total of eight World Cup teams, including the United States, Mexico and Portugal. In contrast, Adidas sponsored only six, a few pieces of the company-sponsored team failed to break into the top 32. & nbsp; : in addition to the boys Lakers, and the pistons two Air Jordan 1 Mid is about to sell, GS also has a color will debut together, that is, before the water blue version. The shoe body with black as the main color purple / blue color gradual deployment details, and tongue embroidered logo with blue water bottom. recently released NIKE SPORTS WEAR series quite successful, using new fonts and design concepts, so that NIKE products in the trend of the status of the circle has been improved this time, we saw a new series called HOLIDAY, including TERMINATOR, DELTAFORCE, and DUNK, and some of the more unusual elements, download (77.72 KB) download (150.12 KB)Earlier as we have identified the most cost-effective discount Nike sneakers combat, I believe that friends usually like to play basketball has been a favorite choice after reading. 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Original price: 599 RMB & nbsp; Outlet Discount Price: 399 RMB & nbsp; 2.Nike Classic Cortez Nylon - classic Forrest Gump shoes (Figure 2-3) are "Forrest Gump shoes," said Cortez can be described as a popular street sporty shoes, shoes are also frequently exposed in recent years, from a fragment design x Nike Roshe Cortez, NikeLab Roshe Cortez NikeLab Classic Cortez and then a few days ago, all the way through the different kind of innovative interpretation of the indelible "Forrest Gump spirit." Factory store Classic Cortez Nylon trend although lacking the aura, but it is has the advantage of inexpensive, make a choice as to how to start, depends on the willingness of each. 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Source:& nbsp; & nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - brand observation] Nike rely on the world's first sports brand prestige, entered China Shique lend select localization hesitate; ?????? hold national hero brand advantage, but in the world gathered in China's top rival, quietly began his international tour. 1993 in January when a small scale distributors Nike shop in Shanghai, hundreds of people from dawn and began to line up, I hope to be the first one to have this American star product lucky; this time, the 3-year-old Li Ning, founder rely on unique personal charm and patriotism rising domestic, mere possession of a seemingly successful start. 2004, Nike in China market growth rate reached 66 percent, more and more Chinese people to wear Nike; the same year, Li Ning's turnover has been growing steadily, reaching 1.878 billion yuan. 10 years, Nike's efforts to promote its localization strategy in China market, from the most basic to start cultivating the target consumer group, although suffered a lot of setbacks, but still tough and focused; 10 years of development, Li Ning became China's first local sports brand on the occasion, but in full swing started international brand. a local boss of China, is a global leader, two orders of magnitude disparity companies, will target the Chinese market, and are determined to win, an electro-optical flint-like passion collision seems to be at hand. But the boss fights between the two did not happen, replaced by an unexpected security dipped. roots penetrate and dress dream Nike: international brands grassroots penetration sports crowd there is a law, at the top of the pyramid is a national sports teams, followed by professional athletes, sports enthusiasts Then, the bottom of the average consumer. Follow this rule, Nike established a pyramid promotion model, its core is the "professional sports market to motivate the mass market." Nike founder Knight had a dream: "China has two billion feet, we want them to have to wear Nike!" To this end, Nike will dress themselves into a lifestyle evangelist. In other words, not the sale of Nike shoes, just marketing From EMKT.com.cn emotion. Nike Shanghai secondary schools to make a donation, so that students can play basketball after school in the school playground. Sort of action soon by the Chinese people's response: Nike's sales grew by 60% in a year. With the rise of China's middle class, the Chinese people's desire for freedom and individuality have become stronger. Promote cultural, emotional marketing Nike just match up. 2004 year, Nike's sales in China grew by 66 percent, or about $ 300 million. In addition, Nike store at a rate of 1.5 per day expansion in the Chinese market. However, in the Chinese market, Nike is still experiencing an unavoidable dilemma: its main sales come from the economically developed easter jordans on sale online n regions. Nike, in the underdeveloped central and western regions, how is followed by one of the "infiltration" of the play, is the question they must consider. Li Ning: local hero dream dress Li Ning, the company has a good start in the Chinese market. Early start, its long-term annual growth rate of more than 100%, in 2001, when its sales reached 700 million yuan, only 300 million yuan, Nike, Adidas is only 100 million yuan. From 1997 to 2002, Li Ning has maintained a continuous six years of Chinese market share in the first. In the context of economic globalization, the Chinese market, the competition is more intense, Li Ning company realized that in order to become China's first, you must become an international brand. To this end, Li Ning Company internationalization, specialization identified as its strategic goals, and to develop the first international brand, then the international market strategy. In order to meet the international brand strategy, in the second half of 2003, Li Ning Company decided to promote its own brand of high-end axis turning professional sports market, branding the bull's-eye is also turned to national sports teams. This is undoubtedly its specialization put forward higher requirements. In fact, Li Ning, the company has already embarked on a road of specialization: in 1998, the company established a local company first garment and footwear product design and development center, became the first independent development of Chinese sports goods company; 1999, in cooperation with SAP AG, the introduction of AFS solutions for clothing and footwear, to become China's first ERP implementation sporting goods business. Since 2004, Li Ning, the company launched a professional football, basketball, tennis, running and other products, according to the evaluation results Chinese University of Hong Kong shows that these specialty products in the various technical indicators, with international top-brand products with ratio has been roughly the same, many even even better than the international top brands on key indicators, so get professional athletes and consumers generally recognized and welcomed. Spring 2005 has just launched a series of professional ultra-light running shoes Run Free in the country have emerged selling situation, focusing on the promotion of the eight cities, have emerged buying phenomenon. professional international brand image will undoubtedly further enhance the competitiveness of Li Ning products. In 2004, sales of Li Ning products reached 1.878 billion yuan. At the same time, it has reached more than 1,000 certified stores, nearly 3,000 sales outlets. 2004, Li Ning, the company officially listed for trading on the Stock Exchange of Hong Kong, is China's first sporting goods company conducted an IPO. After the success of the listing, Li Ning Company can undoubtedly firmer, more calmly on the specialization and internationalization of the road. Comments: do international brands alone, "Made in China" image of the product is unable to achieve this dream. Entering the high-end Li Ning did not feel obvious "acclimatization", its "Nike-style" tactics to promote the high-end market successfully curb the momentum of rapid development, Nike, Adidas, and also an occasion to differentiate the tightening step followed Anta, Reebok and other second-tier "stubborn" forces. Obviously, this nifty "kite turning over," is to keep in mind the hearts of investors. Li Ning, the company's office from sports stars in the halo and the fog came the difficult but finally gradually matured. local sports stars vs international team essence of competition between enterprises, is in some ways in terms of competition between people. Nike and Li Ning differences in employing the principle, is the real reason for the two different styles of business. Nike: Sports fans Sports provider by In Nike's 40% of employees less than 30 years old, their day's work is so arranged: noon in the "campus" in the sports and leisure center sports two hours, then work until evening. Nike business location, cheap air jordans like the campus, have a forest, jogging trails, lakes, football field. Nike founder Knight wanted to create a peaceful working environment, he believes the world already confused enough, working time should be like home free. Knight said of his employment principle: first love sports, then was broken in the old rules of business conduct. It enabled a lot of really keen on sports staff, so Nike always able to accurately understand and understanding of the law and the opportunity to develop the sports industry, which is enough to make a lot of impact on consumer products and its positioning. According to custom, Nike in China employ a lot of retired professional athletes as a professional manager, to provide professional services to athletes. Li Tong is such a typical example. As Nike in 1981 signed the first athlete in China, he is now marketing manager of Nike, responsible for contacts with the National Athletics Association. Nike signed Liu Xiang and enable its success as an advertising spokesman, Li Tong is the worship Huiyanshizhu strongly referrals. Nike commercials cooperation with Liu Xiang told all Chinese people: "Nike know what you proud!" This should be the best strategy for Nike localization summary. Li Ning: International Reconstruction Team As a fast-growing local companies, 15 years, Li Ning not only had the joy of rapid growth, but also experienced all sorts of pain. subject to slow the development of Chinese sports economy, a serious lack of domestic industry both familiar and familiar professional talent. Therefore, after the introduction of an international baptism of mature professional managers, it would be the only option Li Ning Company. Li Ning Company has access road construction from Coca-Cola, the terminal building is very strong professional managers, have store management from the Baleno, for retailing very mature professional managers. In the field of finance, human resources, and Li Ning, the company also invited from outside more than a million annual salary of four director-level cadres, they come from different industries. In addition, the Li Ning Company is also active in various fields to expand cooperation with international companies: Leo Burnett hired world-renowned company helped draft the new brand awareness programs; hire the world's largest professional services organization PricewaterhouseCoopers do the company's overall strategic planning, the focus in 2008 Li Ning how to prepare; the introduction of Singapore state investment companies, including international investment company, to promote the company's international management thinking; hired BNP Paribas Peregrine as financial advisor ...... Since then, media reports, Li Ning Company is under its adjuvant to spend 186 million pounds (about 2.65 billion yuan) acquisition of British veteran sports business Umbro. So far, Li Ning has basically completed the formation of an international chariot. Comments: Alibaba's Jack Ma has done such as Li Ning, which he described himself as if to do so is the 747 engine fitted to the tractor, the results do tractor almost falling apart. Fortunately, Li Ning, the company did not produce such a result. Nike can single-handedly promote the localization of the Chinese market, but under enormous pressure to survive they have to rely on Li Ning external forces in order to achieve their internationalization. brand personality compare Nike: to reshape the image of Chinese Context Nike minds of consumers in China is the coolest brand. It is the most popular cultural experience in China, Nike, personalized, creative, dynamic, vibrant and leisure, and other basic values. With these brand connotation as value-added products, Nike will not only barriers are not high-priced sales, but the achievements in the Chinese market a unique brand value - cultural identity. To some extent, Nike has become a symbol of popular culture, it becomes a cultural identity in the minds of consumers agree refuge points. 1999, Nike launched low-priced sports products in the Chinese market, but the pric cheap foamposites for sale e-cutting strategy has not only failed to open up new consumer markets, but to make the original high-priced products has been widely questioned, Nike had to quickly withdraw troops Ming Jin, instead consolidate high-grade and high-priced markets. After losing price-cutting strategy, Nike is also aware of its brand in the minds of Chinese consumers as a unique cultural status and symbolic function. In recent years, Nike to further expand the sports marketing model and range, put a lot of celebrity endorsements, advertising, publicity and personalized fashion brand philosophy, brand core value to its plus points. survey, Nike China's middle class is the most popular brand. To some extent, today's Nike, completed a cultural remodeling miracle in the Chinese context, the remodeling of the Chinese people for sports, fashion, the concept of popular culture, has become a symbol of identity and status of the Chinese people. Li Ning: swing between leisure and sport 2001 In April 2009, Li Ning Company please Gallup company for it to do a comprehensive consumer survey results will be Li Ning brand of invisible injury exposed: target consumers blurred. Li Ning, the company's target consumers are located: between the ages of 14 to 28 years old, student-oriented, medium-sized cities, like sports, advocating trendy fashion and international trends. But the real purchasing Li Ning Sports Goods but core consumer ages between 18 to 45 years, living in two cities, middle-income, not "sports of heavy consumers." brand in danger of being forgotten. Brand loyalty is the consumer of worship Li Ning's generation, the new generation of chasing fashion, Li Ning brand is the generation gap. brand's personality is not clear. In the eyes of consumers, Li Ning brand personality is a "affinity, ethnic, sports, honor," Li Ning is not struggling in recent years to create a "young, fashion, sports." brand connotation was severely diluted. Li Ning's product line continues to expand, make it difficult to figure out what his "flagship product" is. More products will allow consumers could not figure out, "Li Ning" in the end is what the concept. Li Ning line listing in Hong Kong in the previous week, the famous American media, "Wall Street Journal" poured cold water on the Li Ning brand, it said Li Ning brand is "twenty-five earners" a swing in the "leisure" and "movement", it is higher than Nike, Adidas such international professional brand technical difference a chip off than Anta, Reebok such popular brands bits First, it has been between the "leisure" and "movement" hesitant. At the same time, strong national complex and obscure brand, Li Ning has become the biggest obstacle to the international brand. As a world champion, Li Ning, who carries too many national color and patriotic feeling. For this reason, in recent years, Li Ning has rarely appeared in the media, in order to minimize the personal brand of corporate brand side effects. In addition, Li Ning company around a new generation of consumers to create a brand image gradually clear up. Li Ning, the company hired international advertising company Leo Burnett helped draft the new brand awareness program that will target consumer group in China of high-class young people and teenagers. This generation is mainly to participate in sports activities for entertainment and leisure purposes and not race. To this end, Li Ning, the company also launched a new advertising slogan: "Anything is possible (Anything is possible)." Li Ning, the company's direction has been recognized by consumers. CCTV held "20005CCTV my favorite Chinese brand" selected activities, Li Ning brand is the only one selected sports brand. Comments: consumers that "Li Ning" like them around a distinctive character is not a friend, that he was very cordial, very familiar, but it is the lack of a distinct personality. Nike is certainly distinctive brand personality, but in their efforts to realize the localization of the Chinese market, due to the culture of the Chinese nation to grasp the mentality is not accurate Cheap foamposites for sale enough, also met with the new Chinese puzzle. Chinese nation conceived in ancient civilization in the Yellow River, which created the Chinese people advocate gentle subtle character, and to promote virtue and charity, the weak and poverty alleviation moral values. The Western civilization conceived in Greece facing the sea, so train Westerners believe in survival of the fittest philosophy of survival of the fittest competition. accurately grasp the different cultures of East and West national mentality, Nike and Li Ning will be able to successfully dipped further clarify their brand image is the key. Marketing Strategy of Sports sporting event is the major brands, "Central Plains" of the battlefield, whether it is sports or non-sports brand brand, have sought to use sport to build brand image. But sports marketing needs to their own characteristics and the combination of sports events, brand positioning, corporate culture, management style and sporting events linked to whether appropriate, whether you can truly reflect the value of the brand have decided the success of sports marketing. Nike: Investment Rising Star corporate sponsored events often have to spend huge amounts of money. Nike rarely sponsoring sporting events, but it's brand exposure but never less than others. Nike brand exposure just a small part of all the work to maintain long-term contact with the athletes is much more important. Nike Chinese company has two marketing department, a brand marketing, a sports marketing department, responsible for advertising the former public affairs, which main job is to serve signing players. Liu Xiang year contract that is due to movement marketing manager Li Tong's recommendation. Since 2003, Nike began to Liu Xiang, opened a "special treatment", try to provide help to assist in the Nike range, including arrangements to attend a number of activities to meet the clothing, equipment, special requirements, especially when Liu Xiang competing abroad During sent someone to accompany, assist in handling various affairs interfere with his game, almost the equivalent of half a broker's role. 2004 ?? 8 24, he took part in the group preliminaries before the Olympics one day hurdles, Liu Xiang Nike ad theme began playing in the national and international editions with Nike ads evenly divided over the time period in Liu Xiang; from the 27th, all Nike change Liu Xiang advertising; August 28, Liu Xiang made a sensational championship, this time, people are not impressed by the vision and courage of Nike. In fact, at the Athens Olympics, Nike-sponsored China has 24 national team, the Chinese team won 32 medals, the Nike-sponsored athletes belonging to 12. The Chinese delegation made a breakthrough project on the Athens Olympic Games, in addition to the men's 110 meter hurdles, tennis, canoeing, women's meters and others have Nike-sponsored figure. Nike is the only company willing to invest in the future of the company. Nike most willing to do, to do the most good is to develop stars of tomorrow. China now because of the loss of the most famous sports star Yao Ming, Nike signed so under Chinese who expected to enter the NBA rookie Yi Jianlian ????. Not a pure sport turn into a business, contract money trouble, but to create the opportunity to develop his ability to break through. Some would say that only big companies have the strength to do so, but Nike original size of small companies do now, is because he insisted on doing so. Li Ning: diversionary tactics under pressure because of the impact of various environments, many local companies looking spokesperson purpose, all want their products quickly on star power level to move in order to promote sales. Li Ning Company is also true. With this pressure, the Li Ning Gradually the focus of marketing to focus on sports marketing, sponsorship is the primary means of Chinese professional sports teams and a variety of sporting events: the Barcelona 1992 Olympic Games, Atlanta 1996 Olympics and 2000 Sydney Olympic Games, Li Ning sportswear been standard equipment Chinese athletes. Li Ning, the company also perennial sponsor of the Chinese table tennis team, gymnastics team, shooting team, diving team, sports teams and even some other provinces. the world to prepare, in 2001, Li Ning, the company's first overseas image of the shop was established in Santander, Spain; September 2002, Li Ning Company to participate in the 14th World Women Basketball Championship in Spain to provide women's basketball the game service. In addition, Li Ning sponsored France, the Czech gymnastics team, sponsor of the Russian university student teams. August 2004, Li Ning brand along with the Spanish basketball team won in the Athens Olympic Games, an occasion to launch professional basketball shoes Free Jumper series, became the first professional basketball into the market a brand of ...... Li Ning sports marketing companies continue to increase their efforts and scale, and further accelerate the process of internationalization of the brand. More than ten years, Li Ning spent doing a variety of events brought to 150 million yuan, at present, Li Ning Company for brand promotion funds, has accounted for 11% of total revenue. But because there is no matching funds into the budget, promotion of sponsorship system after the difficult start, as well as input-output ratio is not ideal. To compensate for this deficiency, Li Ning internationally accepted reference 1: 3 standard, to invest after the sponsor supporting the promotion funds. Learn to Nike, Li Ning will sponsor their focus to do some adjustments, we started to increase the intensity of cooperation with the star athlete. January 2005, Li Ning Company to become NBA strategic partner, acquired the right to use NBA players do branding. Comments: Nike model investment rising star Li Ning is worth learning. Nike lost despite China's most commercially valuable sports star Yao Ming, but they found before the Athens Olympic Games, Liu Xiang, China now has signed the most hope for the future to enter the NBA rookie Yi Jianlian. Li Ning's internationalization efforts, the effect is still limited. In order to meet the current situation in Western society respected personal hero, Li Ning seems to be more attention focused on the discovery and development of star players full commercial value. China is a huge market, the market has great room for growth in the future pattern of sporting goods, and who can stand the Chinese market, but also in the international market will certainly have a strong influence on the brand. Follow Nike and Li Ning in the Chinese market, the wrong car, we can accurately grasp the pattern of future world sporting goods market. Compare Nike and Li Ning of China market strategy, we found that the two eldest have committed many mistakes. However, a great company is great, is not due to its continued success, but it can be when confronted with difficulties and setbacks still loves to keep, and ultimately self-transcendence. A beat to death the company more than a large company value of existence. If there is no comparison, the results of 10 years of Li Ning Li Ning gained sufficient comfort temples of white hair. But put on the global sports economy platform, Li Ning and even dangerous, because an industry capable of generating opportunities for international brand is limited. And now, this opportunity did not increase, but is less and less. Fortunately, Li Ning still have a chance. They are now the only international brand "Weiweijiuzhao", aiming to consolidate the position in the Chinese market. At present, the Li Ning Company internationalization is becoming increasingly concentrated, listing also good for building an international financing platform, in cooperation with the international companies are increasingly frequent. In the near future, Li Ning will not be satisfied with merely make an international brand, and will do the international market. That yes, Li Ning and Nike will no longer just a competition for the Chinese market. Li Ning said that China would not do Nike, Li Ning, the world do. However, in the process of internationalization, Li Ning to keep in mind: only to become China's Li Ning, Li Ning in order to become the world. (Chinese shoes Network - the most authoritative and most professional shoe News Media Partner: Apparel Network & nbsp; global fashion brand network.)designed by Hiranao Tsuboi watches can be said to be completely subvert the traditional watch design. Who is said to have to watch the design style of play table? Hiranao Tsuboi will be the traditional design to watch strap inserted into the LED bulb and accurate with its LED bulb light show time, not only at the same time as the general aesthetic bracelet is add practical view of time, it is representative of a watch reform style, very admirable. (147.41 KB) download (86.06 KB) black Hyperfuse structure provides a lightweight and breathable, with metallic silver and dark gray, in the bottom of the built-in Zoom Air forefoot cushioning, this black / metallic silver / dark grey Nike Hyperquickness is now on sale.Packer Shoes x adidas Conductor Hi 2013-12-08 22:44:15 Offer scene on Saturday night, in the New Jersey Packer Shoes fashion shop, organized Packer Shoes x adidas Conductor Hi starter activities. The sale was arranged become a party in the form of site invited to the well-known DJ & nbsp; Neil Armstrong active campaign, spectacular, this offering activities and therefore a complete success, the scene is lucky shoe fans pumped a pair of toy packaging Packer Shoes x adidas Conductor Hi. Let us look back at this through the picture on sale now. Running Nike released a new Technology 2013-12-08 23:30:20 Beaverton, Oregon (July 16, 2013) - a leading international brand Nike Running, today located in Beaverton, Oregon thereof Headquarters issued a four innovative technology. The new products are designed to enhance the body's ability runners itself, its design is based on the Nike "NATURE AMPLIFIED (excitation potential)" concept, and this concept by focusing on the collection of scientific data, and by the state of the athletes observe, explore the natural body rhythm. The conference launched the Nike Free Flyknit and Nike Free Hyperfeel two running shoes, as well as the simultaneous debut Aeroloft with Dri-FIT Knit Series Treadmills clothing. ? Nike President and CEO Mark Parker (Mark Parker) attended the event, he stressed: "Innovation is not just to achieve the innovation itself, but for more purposeful design better product Nike Running is the heart and soul, it is running the development of technology, derived from the steady stream of new technology, but also to promote the Nike company to move forward. " Running Innovation and Technology: Nike Free Flyknit running shoes, Nike fusion of two iconic science and technology innovation and technology --Nike Flyknit uppers and soles of Nike Free technology, the Flyknit compression fit feeling combined with the flexibility of Nike Free. Nike Flyknit uppers with partition compression design, giving a second layer of skin-like fit feel. At the same time, this pair of new running shoes meet the physical laws of nature move, and offers comfortable supportive. Nike Free Hyperfeel designed to minimize the runners foot compartment and the ground, bring feelings of natural movement, so running shoes as if an extension of the body. Within soft Lunarlon foam pad embedded in shoes made of, so your feet can feel soft and comfortable directly Lunarlon cushioning. Ultra-thin waffle outsole specifically designed waffle bump, increased grip and sensitivity, so your feet feel the subtle changes to better roads. Running Clothing Technology: To make runners feel warm and cozy in the colder environment, Nike released Nike Aeroloft first technology that has been applied to an ultra-light running vest, sweat vapor emissions at the same time retain heat, while sophisticated ventilation design allows runners to keep dry while running at all times. Dri-FIT Knit is a super soft, lightweight fabric to help runners maintain optimum temperature for movement in different environments. By combining a distinct weave pattern, promoting sweat breathable key areas, and seamless construction ensures a smooth and comfortable clothing, so runners will not be distracted by discomfort. "means to stimulate their potential, new product design to meet the physical laws of nature move with the athlete's body Aioi accordingly." The Nike brand Chairman Trevor? Edwards (Trevor Edwards) said, "We released today running shoes and running clothing, it is based on professional athletes and runners of all levels insight and extensive research the Nike Sports Research Lab. These innovations are based on the nature of the human body, based on research data obtained. " adidas announced a new concept Primeknit FS boots 2014-05-06 22:42:36 Brazil World Cup approaching, the two giants adidas sports world as well as Nike & nbsp; on the football field before the "battle" seems also to the white-hot stage, after the world's first knitting soccer shoes Samba Primeknit come out soon, adidas recently resorted again heavy work, as with Nike just released soon & nbsp; Magista boots compete. This time the brand announced a new concept boots & nbsp; adidas Primeknit FS (Primeknit FootySock), can be seen from the name, this Primeknit FS & nbsp; the combination of the two shoes and socks, the successful implementation of the integration design, in order to create one pair of shoes and socks no different. Although only the concept stage, but we can see from the conceptual diagram, shoe uppers with a staggering height, even on its heel to the ankle to the package. In & nbsp; Primeknit technical support, vamp just like a second skin generally fit the wearer's feet. Adidas said that this & nbsp; Primeknit FS will open a whole new world of soccer shoes, shoes are still in the development stage, can not catch up with this year's World Cup, let us wait and see! Air Jordan 14 Retro & quot; Thunder & quot; HD Photo exposure 2014-05-06 22:47:14 Air July 4 will be available for sale in Jordan 14 Retro & quot; Thunder & quot; This time exposure HD detail drawings, color was first exposed to the Thunder Air Jordan 4 shoes, the Air Jordan 14 shoes also landed a new attempt I believe this color scheme will continue. More available information we will continue to focus, please pay attention like a friend.Walk comfortably out of the tide, 2013-12-08 22:34:14 slightly cool moment, autumn and winter is already near. The autumn and winter of 2012 is out of the ordinary in the fashion industry, but also the strange scene, a variety of fashion elements fast, mosaic color, pattern and fabric has become the biggest feature of the autumn and winter fashion; and swept the entire summer bright Department stage in the autumn and winter fashion still dazzlingly beautiful new classical doctrine; leisure hit are full of infinite vitality. As a famous American fashion leisure brand known for its combination of fashion design and comfortable sense of dress, Crocs has also been consistently comfortable and light in the 2012 winter and autumn season, and has incorporated a more diversified style in its design. Pondering the bright color, full of modern means of three-dimensional modeling and leather stitching, creating distinctive minimalist style, futuristic, leisure, leisure activities, let you no matter when and where, what kind of occasion, can freedom blossoms, collocation a comfortable fashion style of their own, unhurried deduction in autumn 2012 winter to go "comfortable, out of fashion tide force".Visvim 2013 spring and summer FBT AMDO-FOLK boots 2013-12-08 23:15:26 has just introduced a PATRICIAN SUEDE-FOLK shoes, and now continue to bring you a new visvim shoes. The visvim FBT AMDO-FOLK; 2013 spring and summer boots is still a continuation of the folk style of the brand logo design, the upper building, produced in Britain's finest leather uppers is soft and comfortable, equipped with signs of tassel fabric design, and a cross pattern chic, finally with a comfortable Vibram gold; at the end of the outdoor functional strong.